Who We Are: Extrakt.ai
extrakt.aI (Nordoon) employs AI agents that automate Supply Chain Operations in a day. Our AI agents extract facts from supply chain documentation and communication, such as contracts, delivery notes, inquiries, and orders, directly from emails. They resolve ambiguous or incorrect data based on context, sending the information to ERP, DMS, or TMS systems without the need for manual data entry. We use GenAI to make process templates super simple to create, starting with just a basic outline
What you'll do
Your job is to drive more sales and supply chain professionals to book demos with AEs and start self-service trials:
- Develop and execute effective market positioning strategies to strengthen the brand's presence in the target markets.
- Develop strategies to outperform competitors in key areas, such as pricing, product differentiation, or customer engagement.
- Lead and manage rebranding initiatives, ensuring alignment with the company’s vision, mission, and long-term goals.
- Develop, implement, and optimize multi-channel marketing strategies to drive growth and achieve company objectives.
- Leverage data-driven insights to identify target audiences, segment users, and create personalized campaigns.
- Utilize SEO, SEM, email marketing, social media, and other digital channels to drive traffic, conversions, and engagement.
- Monitor and analyze key performance indicators (KPIs), including user acquisition, conversion rates, and user retention.
- Help further craft our product offering to best support new segments.
- Collaborate with the product, design, and content teams to develop high-impact marketing assets and optimize user experience.
Qualification
- 5+ years of marketing experience in B2B SaaS.
- Proven track record of successfully handling both strategic and operational aspects of marketing.
- Experience working in global markets with focus on DACH and US.
- You've managed a marketing budget.
- You take a data-driven approach to marketing spend.
- Experience in supply chain, manufacturing, transportation, distribution is a plus.
Additional Must-Haves
- You love B2B market.
- Both big-picture thinking and hands-on, attention to detail, with a bias for action.
- Creative problem solving, with an ability to thrive in fast-paced and ambiguous environments.
- Ability to manage and drive cross-functional work.
Culture at Extrakt.AI
- We are a small, experienced team on a mission.
- Collaborative environment with a focus on learning, sharing and speed.